Vietnam Retail Market & Consumer Trends

Wednesday, 26 September 2018
11:45am - 1:45pm
Sofitel Plaza Saigon, 17 Le Duan Street, District 1, HCMC
Member: VND 850,000; Non-member: VND 1,150,000 [lunch included ]

In the ASEAN region, the country is second only to Malaysia and AT Kearney adds that "Vietnam moves ahead and is emerging as an important market for retail expansion with its liberalised investment laws."

The beginning of the shift that has placed Vietnam among the top high potential markets for retail investment in the world is popularly attributed to the country joining the WTO and allowing 100% foreign-owned retailers. Since then, its retail market has become increasingly lucrative, propelled by soaring purchasing power and strong GDP growth.

There are high expectations for the future of the retail market in Vietnam as it stands to benefit from further investment liberalisation and economic gains from trade deals such as the EU-Vietnam Free Trade Agreement scheduled to come into force in 2019.

This seminar is supported by the EU-Vietnam Business Network.​

In this seminar, experts will guide participants through the present and future of this sector in Vietnam,focusing particularly on

  • FMCG & Retail trends 
  • Property Retail Prospects
  • Online Shopping Behaviour
  • Healthcare and Beauty Channel

For registration, please email to Ms. Nhung at



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