How can we chase great 'impossibles' and transform them into huge business opportunities?

Friday, 20 July 2018
11:45am - 1:30pm
Sofitel Plaza Saigon, 17 Le Duan Street, District 1, HCMC
Member: VND 850,000; Non-member: VND 1,150,000 [lunch included ]

We are living in the era of “disruption” when the world is changing rapidly. Creativity and innovation become a key element for businesses which strive to breakthrough as well as sustainable development. However, many people struggle with creative process due to lack of methods and inspiration, then end up by the most obvious, comfortable and easy ideas. Hence, the impossibles are killed instantly without any consideration.
In this session, Mark Raison -  an international expert in Creativity, Innovation and Disruption will inspire you to be “impossible-minded” and turn “the impossibles” into business opportunities.

The key points to be discussed:

  • Provide a very practical methodology and creative techniques to tame the impossible in your field of business;
  • Show how to co-create with the impossible as driving-force;
  • Inspire you with unique and unforgettable examples;
  • Engage you to conquer the impossible now.

Mr. Mark Raison, Creative Consultant with YELLOW IDEAS

Mark hosts training courses in ‘Creativity & Innovation: Welcome to Dragonery’, which has already been attended by more than 1O,OOO people across five continents. He facilitates strategic seminars and ‘Creativity Days’. His signature conference ‘The Power of the Impossible’ has inspired many leaders and their colleagues. Mark leads the site and shares his ideas on his blog He is the author of four books on strategy and creativity.

Mark is also a piperomane (a peppercorn connoisseur); he is passionate about real and false peppers. Since 2OO3 he has managed the Académie des Poivres (The Pepper Academy) and its website

Mark is consultant, facilitator and keynote speaker in strategy and creativity working across five continents. He has been a lecturer at EDHEC for 13 years and is being Scientific Director for the Advanced Masters in Creativity Marketing at SOLVAY Brussels School of Economics and Management since 2014.

For registration, please email to or call (028) 38272715, ext.126

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